Business Development & Partnerships
Business development opportunities and new partnerships offer a unique way to elevate your brand using win/win strategies and often with little capital. KMC has a proven track record for striking revenue-driving and brand-building deals by leveraging a coast-to-coast network of business and personal contacts paired with a keen ability to identify key players who have synergy with and are receptive to partnering with your brand.
WRITING & CONTENT STRATEGY
For today's brands, it is important to have a content plan in place to drive revenue and also stay front-of-mind in crowded markets. Whether you need assistance defining a distinct brand voice and style guides, crafting copy for your site, creating an editorial content plan, or simply building up a freelance or in-house writing staff, as a former magazine editor and published writer with over 10 years experience, KMC can fulfill your writing and copy needs, as well as create long-term content plans optimized for the web and social media. [see Published Works]
original series & PROJECT management
Video and creative social media content are driving more and more brand messaging and storytelling outside of classic editorial coverage. But few businesses have the means to produce fresh content --especially video-- from scratch and maintain a steady production schedule to service multiple platforms. KMC can help you engage and attract consumers with an offering of original concepts to help you stay relevant in this mobile and video-driven market. With 15+ years of production experience and access to top video editors, graphic designers, freelancers, writers, stylists, and production companies on both coasts, KMC can conceptualize and oversee your projects from beginning to end.
branding & media outreach
With extensive experience on both sides of media outreach as a publicist and editor, KMC can create and execute public relations and media outreach plans that garner results. Whether you need help drafting press releases and pitches that get replies or require a desk-side tour to highlight the work and talent of key partners or new products, KMC can oversee all aspects of your press and media strategy, including outlining an initial PR plan, managing events, and initiating and organizing influencer/media press trips.
audience growth, SITE ANALYTICS & monetization
KMC can provide insights into the areas of your business that could be leveraged for gain and help capitalize on past or recent successes. If your brand has a tremendous following, but you lack monetization, contact KMC to start to create a plan which could open up new avenues of revenue and opportunities to grow your business and capital.